Celebrate in classic elegance

Julius Bär


In this series of red packets created for Julius Bär, pomegranates are chosen as a symbol of abundance and prosperity. Various iterations of reds and golds were experimented on a new fabric paper to produce the most vivid and captivating results.

The final design feels timeless from its classic red packet layout. The 3D embossing on the silk-like paper against the layers of pomegranate motifs in the background adds a touch of understated elegance to the overall design.

This project was worked in collaboration with Aaron Gan.